The Jamaica International Streaming Expo, strmXja, consists of virtual discussions with international streaming audio experts and breakout sessions in which community and commercial stakeholders, nonprofits, schools and cultural creators in Jamaica and across the diaspora may deep dive into streaming opportunities and trends.
UNITED STATES EMBASSY, KINGSTON
The Embassy of the United States through the Public Affairs section has provided a grant to support a series of webinar discussions and workshops focused on streaming audio and video opportunities, development and training trends.
KOOL97 FM has carved out a niche market in the Jamaican media landscape since hitting the airwaves Kool 97 FM has carved out a niche market in the Jamaican media landscape since hitting the airwaves in November 2001. We programme adult contemporary music, 45% of which is Reggae music. Our target audience consists primarily of persons who are 25 years and over.
JAMAICA BUSINESS DEVELOPMENT CORPORATION
The Zoom webinars that make up strmXja are powered by The Jamaica Business Development Corporation (JBDC). JBDC is a business services support provider for micro , small and medium size businesses. Its services range from market research to sales, consultancy and training to businesses and partners across the island. Check the JBDC website for upcoming virtual capacity building experiences and networking events
strmXja is hosted by the Alpha Institute, a non-profit vocational school for youth in Kingston, Jamaica operated by the Religious Sisters of Mercy since 1890. Best known for its music training programme, Alpha recently added audio recording and production, live mixing and disc jockey training. Alpha is hosting strmXja in order to better understand the issues facing its graduates and the community. We are grateful to the United States Embassy, Kingston, all speakers and moderators, KOOL97 FM and Jamaica Business Development Corporation for their support.